Guide · Deciding how to sell
Almost every comparison of these two options is written by somebody who benefits from one of them. This one is written by a cash buyer, so read it with that in mind, and check the arithmetic rather than the adjectives.
Takes about 40 seconds. A local buyer calls you back the same day.
No fees, no obligation, and your property is never listed publicly.
The single most common error is comparing a list price to a cash offer. Those are not comparable numbers. One is what a buyer might pay before deductions and the other is what you receive.
A listed sale carries a real estate commission, typically around five to six percent split between the sides, though commission structures have been changing and are worth confirming for your own situation. It carries seller closing costs, commonly one to three percent in Oklahoma, covering documentary stamps, title insurance, the closing fee and prorated taxes. It usually carries repairs before listing and again after an inspection. And it carries the mortgage, insurance, utilities and property tax for every month the house sits.
A cash sale in our form carries none of those. What it carries instead is a lower headline number.
Write both columns down. On a two hundred thousand dollar house, commission alone is ten to twelve thousand dollars, and it sits entirely on the listing side of the comparison.
Take a house that would sell for two hundred thousand dollars on the open market in good condition, and assume it needs a moderate amount of work.
Listed: sale price two hundred thousand. Commission at six percent, twelve thousand. Seller closing costs at two percent, four thousand. Repairs to reach a condition a lender will fund, eight thousand. Buyer repair credits after inspection, three thousand. Three months of mortgage, insurance, utilities and tax at roughly fifteen hundred a month, four thousand five hundred. Net to you: around one hundred and sixty eight thousand five hundred.
Cash: offer one hundred and seventy thousand, no commission, no seller closing costs, no repairs, no credits, no carrying costs. Net to you: one hundred and seventy thousand.
Those figures are illustrative and your house is not this house. The point is the shape rather than the numbers. The gap between a cash offer and a list price is usually much smaller than it first looks, and sometimes it disappears entirely.
We would rather set this out properly than have you find it out afterwards.
Listing usually nets more where the house is in good condition and needs little or nothing before photographs. Where the seller has three or four months and can carry the property through them. Where the property is in a neighbourhood with steady demand and recent comparable sales. Where it can be listed in spring rather than in October. And where the seller can tolerate showings, an inspection and the possibility of a deal falling through.
If most of those describe you, get a good local agent. We say this on every page of this site because it is true and because the alternative is talking people into the wrong decision.
Where the property needs work the seller cannot fund or does not want to manage, particularly anything structural, a roof, a septic system or damage. These remove financed buyers entirely rather than merely reducing the price.
Where the date is fixed. A job start, a court date, a foreclosure sale, a place in a care home. A listing produces a hope rather than a date.
Where there are tenants, or the house is full, or it has been vacant for years, all of which make a conventional listing impractical rather than merely harder.
Where the title is complicated, an heir cannot be found, or a previous sale has already collapsed at the title stage.
And where the seller simply does not want strangers walking through their home every weekend, which is a perfectly legitimate reason that nobody talks about.
You will usually receive a lower headline price than a fully renovated version of your house would achieve on the open market. That is real and it is the trade.
You have one buyer rather than a market, which means no competitive bidding and no possibility of a buyer paying over asking because they fell in love with the kitchen.
The industry has a genuine reputation problem. Some operators put a property under contract and then assign that contract to somebody else for a fee. Some make a high offer and renegotiate after an inspection once the seller is committed. Those practices are common enough that scepticism is the correct starting position with any cash buyer, including us.
And if you accept the first offer without getting a second opinion, you have no way of knowing whether it was reasonable. Getting two or three is sensible and no legitimate buyer will object.
Four questions, and the answers tell you more than the number does.
Are you buying this yourself, or assigning the contract to somebody else? Will the offer be in writing, with an expiry date? Which title company will we close at, and can I choose one? And will you show me how you reached the number, including the repair estimate?
A buyer who answers all four straightforwardly is worth taking seriously. Evasion on any of them tells you what you need to know before you are committed rather than after.
How it works
Write two columns. On the listing side include commission, seller closing costs, pre listing repairs, likely inspection credits and the monthly cost of carrying the house for three or four months. On the cash side, the offer. Compare the bottom lines rather than the top ones.
Ask a good local agent what they would list at and what they expect it to net, and get two or three cash offers. Both are free. Neither commits you to anything and having both makes the decision obvious more often than not.
If the binding constraint is money, listing usually wins. If it is time, condition, certainty or privacy, a cash sale usually does. Most people know which one it is as soon as they name it.
Common questions
It depends almost entirely on condition. A house needing little gets a number much closer to retail than people expect. A house needing thirty thousand dollars of work gets a number reflecting that, because the offer absorbs the renovation, the holding cost and the cost of reselling. Any buyer quoting a fixed percentage without seeing the property is guessing.
The headline number usually is. The net figure often is not, once commission, seller closing costs, repairs, inspection credits and several months of carrying costs come out of a list price. Run both columns before deciding.
One you can check. A fair offer comes with the comparable sales it was based on and the repair estimate that was subtracted, so you can test both against your own research and your own contractor quotes. Fairness is about whether the working is visible, not about a percentage.
A lower headline price, one buyer instead of a market, and an industry with a genuine reputation problem around contract assignment and post inspection renegotiation. Those are real and worth weighing rather than dismissing.
Ask whether they are buying it themselves or assigning your contract, whether the offer will be in writing with an expiry date, which title company they use and whether you can choose one, and whether they will show you how they reached the number. Straight answers to all four is the standard.
Yes, and no legitimate buyer will object. Two or three offers cost you nothing and tell you whether the first one was reasonable. If a buyer pressures you not to, that is information.
Historically around five to six percent of the sale price split between the sides, though commission structures have been changing and are negotiable. Confirm what your agent proposes rather than assuming a figure, and get it in writing.
Commonly around one to three percent of the price before commission, covering documentary stamp tax, title insurance, the closing fee and prorated property taxes. In a cash sale with us these are covered rather than deducted.
A reasonable working figure is thirty to sixty days on market plus another thirty to forty five to close, assuming the buyer's financing holds. Deals that fall through on financing or inspection restart that clock, which is why eight weeks becomes five months more often than sellers expect.
Yes, subject to whatever your listing agreement says about that. Read the agreement before you sign it, particularly the term and any protection period, because those affect whether a later sale still triggers commission.
Materially, yes. Seven to twenty one days is normal because there is no lender, appraisal or underwriting in the chain. The limiting factor becomes the title search rather than the financing.
An iBuyer makes algorithmic offers on relatively modern homes in good condition, charges a service fee of several percent and adjusts after an inspection. They decline anything needing significant work. Coverage in the Tulsa market has also come and gone more than once.
Probably list it, and we will tell you that. A well presented house in a decent neighbourhood with a seller who can wait for the spring market is exactly the situation where an agent earns their fee.
Both. Get a listing appraisal from a local agent and a written cash offer, then compare net figures. Both are free and having both makes the answer clear more often than either does alone.
Other situations
Other guides and situations worth reading before you decide.
Where we buy
Each town has its own page setting out what selling there actually involves, including the local quirks that affect a sale.
One short conversation, a written offer within 24 hours, and no pressure to take it. If listing is genuinely the better route for your property, we will tell you that instead.